Concept Photomorfosi


The concept of "Photomorfosi" is placed in the precise definition: "based on the possession of a technique that requires a specific skill", but it is also the result of human intellect. The idea of transforming the canons of traditional photography in a new "expressive language" (Roberto Mutti) was, from the beginning (1994), my winning and business card. Being one of the pioneers of the digital photographers helped me to acquire the technique needed to confirm the validity of my art: "Photomorfosi". This validity is the reason that I received the highest honor that the Italian state gives to those who have excelled in their field: "Knight of Italian Republic" for artistic merit (OMRI). The value of my work is not in the media but in the "idea". Is the buyer who will decide what will be the final support: photo paper, canvas, metal ... Quantify or "monetize" that commitment is impossible. My final risult was long twenty years and so in all my current work are twenty years of my intellectual commitment. The listing of "Photomorfosi" are based on many factors and the sum of these make the final result: Euro 20.000,00. Obviously, the "concept", the "idea" is an "abstract" entity so, to make available the "Photomorfosi" to those who appreciate this technological form of art, I decided to sell my works, or rather the digital file, exclusively online.

© 2018 - Cav. Paul David Redfern
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